The initial resistance to QR codes seems to be melting away in the US, as the question of “What can they really be used for?” has apparently been answered with a resounding EVERYTHING.
This bold statement was been prompted by a recent trip to the grocery store, where poking up from the prickles of a display of artichokes, I happened upon little cards emblazoned with QR codes. Apparently if you have the savvy to figure out how to eat an artichoke, then you can figure out how to scan a QR code.
And they’re not gratuitous either– a scan enables one not only to enter a sweepstakes for $10,000 (or better, a case of “field fresh” artichokes), but to register for the Ocean Mist Artichoke Aficionado Club.
I believe with this post we can officially say that anyone who doubted the relevance of QR codes to daily life has officially been proven wrong.
Join the Artichoke Aficionado Club at oceanmist.com/aficionados/subscribe.aspx or visit the mobile page at m.oceanmist.com.
UPDATE: Check out the happy ending here! The article not only reveals the prize winner, but also the numbers behind the sweepstakes success.
-A.C.
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